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Tuesday 13 September 2011

Creating an independant online shop

Don't let anyone try to convince you that running an online business is a doddle - it  is definitely hard work on the brain. Actually I do cheat, I get the hubby to help me with 'techy' bits. However, I have done the creation and mainentance of stock additions all by myself. AND I say that with great pride. My IT skills are pretty good other than techy bits - you know the internal machinations that only males seem to understand.

Ok - I went for the cheapest online shop package I could = £6 per month and paid for a domain name (about £10 for 2yrs) thus keeping initial outlay to a minimum, just incase I was rubbish at it. In all honesty it is a constant ongoing organic creation - just as a bricks and mortar shop would be. Plus, I have created other miniature shops that are free and link to my main online shop. The freebies usually allow you to have between 10-30 items for sale. I have to ensure that if an item sells in any one of my shops, that I also delete from the other shops. Too much hassle I hear you say - But it's all free advertising.

Anyway, It's taken me a couple of years to get my main shop up to the professional standards expected with all the key words and quality links etc. I pick up bits of free advice (as there are a lot of people out there giving it) on how to make your e-shop climb the ladder with google and get more hits.So in my next blog, which will hopefully be very soon (time allowing), I'm going to tell you the things I've tried and tested to help my e-shop climb the mountainous ladder of obtaining hits to gain a place on page 1 of google.

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